Our Strategy

1. Realize

Specialize in discovering properties that have been overlooked while recognizing the hidden opportunity to maximize their worth. This involves a meticulous combination of market analysis and creative thinking, all aimed at harnessing untapped potential. With a focus on innovation and a commitment to responsible development, we aim not only to uncover hidden opportunities but also to reshape the future of real estate.

2. Revitalize

Diligently elevating the aesthetics of our properties, enriching their value, and ensuring the utmost comfort in each of our units. Our goal is to elevate not just the look, but the intrinsic worth of every property, fostering positive changes in the neighborhoods we serve. What sets us apart is our commitment to environmentally friendly methods in the revitalization process. We prioritize sustainable building materials, energy-efficient systems, and green technologies, not only reducing our carbon footprint but also appealing to environmentally-conscious tenants and investors.

3. Return

Generating remarkable returns that propel our investors to wards unprecedented financial success while enhancing our tenants’ experience within our communities. Our commitment to financial excellence is evident in our strategic investment decisions, comprehensive market analysis, and innovative property management practices.

Our Values

& principles Guide Us Every Day

At Pier 4, our core values serve as the foundation of our commitment to you. We believe in building relationships based on trust and transparency, treating every client with the utmost respect, and maintaining the highest standards of professional conduct. Excellence is not just a goal; it's our standard, pushing us to continuously improve in order to deliver the best possible service.

P

Professionalism

We carry out our work and conduct our business relationships with skill, competence and ethics.

I

Integrity

We build trust with one another and our clients by creating substantial relationships, acting with strong character and honesty.

E

Excellence

We share ideas, knowledge and resources to achieve a common objective striving for superiority and exceptionality in all we do.

R

Respect

We treat each other and conduct our business with consideration, courtesy and dignity.

Our History

From humble beginnings to a soaring success story, Pier 4 has utilized over four decades of expertise in ownership, property management, and capital improvements to grow and reshape real estate landscapes into vibrant communities. As a family-run company, we value providing professional and respectful services to our clients.

2019

Established in 2019, Pier 4 Capital bought a property located in Kitchener. Pier 4 Capital specializes in individual property investments, enabling investors to participate directly in owning specific real estate assets rather than a portfolio, offering a more targeted approach to real estate investment opportunities.

2020

Pier 4 REIT was established in June 2020, and in a remarkably short span of six months from its inception, it managed to acquire four properties with a total of 73 units. This swift progress led to an impressive Asset Under Management (AUM) of $6.7 million dollars.

2021

By 2021, Pier 4 increased their AUM, reaching as high as $20.4 million. The company also acquired new properties in Ontario and New Brunswick, representing an expansion of its property portfolio into multiple provinces across Canada.

2022

Pier 4 proactively acquired and revitalized properties in 4 different communities across 2 provinces in Canada. This strategic effort resulted in an impressive 30% appreciation in the value of Pier 4's units. In the course of that year, Pier 4 successfully attracted and onboarded over 400 new investors to join our growing community.

Pier 4 Capital achieved a successful sale of its Kitchener property, opting for an early exit due to the property's exceptional performance and the realization of significant success in its investment at that time.

2023

Our team expanded during this period, and we brought on experienced professionals who shared our vision and enthusiasm for growing Pier 4.

By the end of 2023, the Pier 4 portfolio included 20 properties, and we had surpassed $100 million in Assets Under Management (AUM).

2024

In 2024, Pier 4 continued its strong trajectory of growth and innovation in the real estate investment space. The company focused on optimizing its existing portfolio through targeted capital improvements and operational efficiencies, enhancing both tenant satisfaction and asset value.

Pier 4 expanded its presence within the provinces it already operates in, deepening its footprint in key markets through strategic acquisitions. By the end of the year, the Pier 4 portfolio grew to include 27 properties, with Assets Under Management (AUM) surpassing $150 million — reinforcing its position as a growing force in the Canadian real estate landscape.

2025

In 2025, Pier 4 remains focused on executing its long-term growth strategy, with an emphasis on disciplined acquisitions, operational excellence, and continued reinvestment into its communities.

The company is actively pursuing new opportunities in established and emerging markets, while also enhancing property performance across its growing portfolio. With a strong foundation and an experienced team in place, Pier 4 continues to build momentum as it works toward further expanding its footprint and delivering value to its investors throughout the year.

Our Mission

At Pier 4, our mission is to ensure consistent returns for our investors, while providing the best living experience for our tenants. This mission drives every aspect of our operations, from rigorous property management practices that maximize asset performance to maintaining high standards of tenant satisfaction through responsive service and well-maintained living spaces. We understand that success in real estate relies on our harmonious relationship with our investors and tenants. Our unwavering dedication to this mission is what sets us apart.

Who We Are

About Us